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Facebook and Instagram?

Social media has become a trend in today’s era. Everybody is engaged in uploading and sharing everything related to their daily activities of business, personal or any stuff. The limit of age doesn’t matter at all. Kids as well as older people are using Facebook and Instagram actively.

Facebook and Instagram

As with any platform, you need to really understand its purpose and understand what the users want. Think about it. The Facebook and Instagram are two most used and favorite Facebook and Instagram sites among users of every age. You can do lots of things by creating accounts on these two services. You can stay connected with your friends and family, even they are at a distance from you, you can promote your business, add your pictures and many other cool things.

Facebook and Instagram

Above is the table which will allow you to have a quick overview of the comparison of both Facebook and Instagram.

Facebook and Instagram?

Facebook still reigns supreme when it comes to its user base with 1.71 Billion (yes, Billion) active users. They also report that the average US consumer spends 40 minutes per day there. Here are some key functions of Facebook whether for personal or business use:

  • Link sharing
  • Curated Content
  • Multiple ways to engage
  • In-depth bio and personal/company information
  • Events
  • Groups
  • Live video

Facebook and Instagram

Facebook and Instagram?

Instagram is all about capturing moments. Users interact with accounts in very different ways here than they do on Facebook. Some key differences:

  • Photo and short videos only
  • Focused on original content, not curation
  • Users want to see authentic content more so than on Facebook. Again, it’s about moments not looking up business information or doing research
  • Limited ways to interact with accounts, however, engagement tends to be much higher
  • It’s all about mobile

What do you think of both these platforms? Which is your favorite one and why?


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